traceysinclairconsulting

Writing, editing and legal directories advice

Monthly Archives: April 2015

Demystifying Directories – Presentations

The legal directories process can often seem opaque and confusing – as well as incredibly time consuming! But, as someone who has worked on both sides of the fence – as a UK and international senior researcher and UK editor at Chambers, and in-house at a Top 50 law firm – I understand the challenges facing law firms, but also know how researchers think; what information they want, how they want it presented, and how firms can minimise the work involved in the directories process and at the same time maximise their chances of getting the rankings they deserve.

My Demystifying Directories presentation has been developed to guide fee-earners and marketing/BD professionals through the directories process. Although it can be tailored to any timeslot, in response to client demand it’s been designed to fit into a lunchtime slot, and includes a presentation, handout and Q&A. It’s designed to be a standalone presentation, so can be of use even if you do not wish to use a directories consultant for your submissions. It’s a quick, easy, affordable way to make the process smoother, less painful and more effective.

The presentation covers frequently asked questions such as:

How do the guides actually work?

What goes into deciding the rankings?

Do submissions really matter – and what information is required?

How do you get the best from your referees – and who should you choose?

So far, I’ve done presentations for major law firms in several UK and European cities as well as London. You can find out more by contacting me at traceysinclair23@gmail.com – but please note, due to my heavy directories commitments, this service is only available April-October.